Write for Us: Customer Experience Guest Posts

rethinkCX publishes guest articles from CX practitioners, retention and loyalty consultants, support leaders, and founders with first-hand stories. If you have a framework you have actually used, a lesson from your own work, or a contrarian take worth defending, we want to read it.

Accepted articles publish under your byline with a 50-word author bio and one dofollow link of your choice. We do not pay for guest posts. We edit lightly (typos, structure, internal links) but we do not rewrite your voice.

Who should pitch

We publish writing from people doing the work, not people writing about the work. Strong fits include:

  • CX, retention, or loyalty practitioners at brands or agencies
  • Support and contact center operators with hands-on stories
  • Founders sharing first-hand customer experience lessons from their company
  • Independent consultants with original frameworks or case studies
  • Researchers and analysts with original data or analysis

Not a fit: content marketing agencies pitching on behalf of clients, link-builders, SEO agencies submitting ghostwritten posts, or anyone whose main interest is the backlink rather than the audience.

Topics we cover

Anything in customer experience is fair game. Our published clusters include:

  • Customer experience (CX) strategy
  • Customer loyalty and retention
  • Customer churn: analysis, prediction, reduction
  • Voice of customer (VoC) programs
  • Customer journey mapping
  • Subscription and recurring revenue models
  • Support and contact center operations
  • CX technology: CRMs, helpdesks, survey platforms, AI in CX
  • B2B CX and account management
  • Ecommerce, hospitality, healthcare, and financial services CX

Before pitching, scan our existing blog to make sure your angle is not already covered. Pitches that duplicate posts we have already published will be rejected.

Editorial standards

The same bar we hold our own writing to. These are non-negotiable. Pitches that cannot meet them will not be accepted.

Original and exclusive

The article cannot have been published anywhere else. Not your blog, not LinkedIn, not Medium. And it has to stay exclusive to rethinkCX after publication. We run originality checks before accepting.

Written by a human

No AI-generated drafts. Using AI for research or outlining is fine, but the prose has to be yours. If a submission pattern-matches to LLM output, we reject it.

First-hand experience or original analysis

We do not publish recaps of common knowledge. Bring a framework you have actually used, a story from your own work, a contrarian take, or original data.

Primary-source citations only

Every statistic has to link to the original study, report, or dataset. Not a stats roundup, not an infographic. The stat itself is the anchor text. Sources should be five years old or newer unless the claim is foundational.

Length: 1,200 to 2,500 words

Long enough to be substantive, short enough to be read. Padding to hit a word count is grounds for rejection.

You are the author of record

No ghost-written submissions on behalf of an executive, client, or employer. The byline has to be the person who actually wrote the piece.

Link policy

What is and is not allowed, split cleanly. Read this before pitching.

Allowed

  • One dofollow link in your author bio (homepage, personal site, or LinkedIn)

  • Dofollow citations to primary sources, studies, and datasets

  • Contextual mentions of companies or tools you do not own

Not allowed

  • Links to your own product, pricing, or affiliate pages

  • Generic anchor text like "click here" or "read more"

  • Any link that is the actual reason for the pitch (we will nofollow)

What we do not accept

If your pitch falls into any of these categories, do not send it. We reply to every pitch, but rejections in these buckets are immediate.

  • Posts whose real purpose is the backlink

  • AI-generated or AI-rewritten drafts

  • Listicles of tools or software ranked by sponsorship

  • Press releases or product announcements

  • Content already published elsewhere, including on your own site

  • Casino, crypto, loan, CBD, adult, or any unrelated vertical

  • Submissions on behalf of an undisclosed third party (agencies pitching for clients)

Submit your article

Pitch the angle if you want feedback before writing, or send a finished draft. Either way, tell us what the article argues and where the insight comes from.

  1. 1

    Send your submission

  2. 2

    We reply within a few business days

  3. 3

    Editorial review

  4. 4

    Publish with your byline

Prefer email? Send your pitch directly to:

hello@rethinkcx.com

Write for us

All fields marked with * are required.

Frequently asked questions

Do you pay contributors?
No. We do not pay for guest posts, and we do not accept paid placements.
How long does review take?
We reply to every submission within a few business days. If you sent a pitch and it is accepted, you have 14 days to submit the full draft. Editorial review of a finished draft takes another 1 to 2 weeks.
Should I pitch first or send the full draft?
Either works. Pitch first if you want a thumbs-up before writing 1,500 words. Send the full draft if it is already written and you would rather we just read it.
Will you edit my article?
Lightly. We fix typos, tighten structure, add internal links to relevant rethinkCX posts where natural, and occasionally suggest a chart. We do not rewrite your voice or your argument. Any substantive change is shared with you before publishing.
Can I republish the article on my own site or LinkedIn later?
No. Articles have to stay exclusive to rethinkCX. You are encouraged to share the published URL anywhere you like.
Can I link to my product in the article body?
No. Author bio only, and the bio link has to be to your homepage, personal site, or LinkedIn. Not a product, pricing, or affiliate page.
What happens if my pitch is rejected?
We will reply with a brief reason. We do not accept revised versions of rejected pitches. One submission, one decision. You are welcome to pitch a different angle.