Write for Us: Customer Experience Guest Posts
rethinkCX publishes guest articles from CX practitioners, retention and loyalty consultants, support leaders, and founders with first-hand stories. If you have a framework you have actually used, a lesson from your own work, or a contrarian take worth defending, we want to read it.
Accepted articles publish under your byline with a 50-word author bio and one dofollow link of your choice. We do not pay for guest posts. We edit lightly (typos, structure, internal links) but we do not rewrite your voice.
Who should pitch
We publish writing from people doing the work, not people writing about the work. Strong fits include:
- CX, retention, or loyalty practitioners at brands or agencies
- Support and contact center operators with hands-on stories
- Founders sharing first-hand customer experience lessons from their company
- Independent consultants with original frameworks or case studies
- Researchers and analysts with original data or analysis
Not a fit: content marketing agencies pitching on behalf of clients, link-builders, SEO agencies submitting ghostwritten posts, or anyone whose main interest is the backlink rather than the audience.
Topics we cover
Anything in customer experience is fair game. Our published clusters include:
- Customer experience (CX) strategy
- Customer loyalty and retention
- Customer churn: analysis, prediction, reduction
- Voice of customer (VoC) programs
- Customer journey mapping
- Subscription and recurring revenue models
- Support and contact center operations
- CX technology: CRMs, helpdesks, survey platforms, AI in CX
- B2B CX and account management
- Ecommerce, hospitality, healthcare, and financial services CX
Before pitching, scan our existing blog to make sure your angle is not already covered. Pitches that duplicate posts we have already published will be rejected.
Editorial standards
The same bar we hold our own writing to. These are non-negotiable. Pitches that cannot meet them will not be accepted.
Original and exclusive
The article cannot have been published anywhere else. Not your blog, not LinkedIn, not Medium. And it has to stay exclusive to rethinkCX after publication. We run originality checks before accepting.
Written by a human
No AI-generated drafts. Using AI for research or outlining is fine, but the prose has to be yours. If a submission pattern-matches to LLM output, we reject it.
First-hand experience or original analysis
We do not publish recaps of common knowledge. Bring a framework you have actually used, a story from your own work, a contrarian take, or original data.
Primary-source citations only
Every statistic has to link to the original study, report, or dataset. Not a stats roundup, not an infographic. The stat itself is the anchor text. Sources should be five years old or newer unless the claim is foundational.
Length: 1,200 to 2,500 words
Long enough to be substantive, short enough to be read. Padding to hit a word count is grounds for rejection.
You are the author of record
No ghost-written submissions on behalf of an executive, client, or employer. The byline has to be the person who actually wrote the piece.
Link policy
What is and is not allowed, split cleanly. Read this before pitching.
Allowed
One dofollow link in your author bio (homepage, personal site, or LinkedIn)
Dofollow citations to primary sources, studies, and datasets
Contextual mentions of companies or tools you do not own
Not allowed
Links to your own product, pricing, or affiliate pages
Generic anchor text like "click here" or "read more"
Any link that is the actual reason for the pitch (we will nofollow)
What we do not accept
If your pitch falls into any of these categories, do not send it. We reply to every pitch, but rejections in these buckets are immediate.
Posts whose real purpose is the backlink
AI-generated or AI-rewritten drafts
Listicles of tools or software ranked by sponsorship
Press releases or product announcements
Content already published elsewhere, including on your own site
Casino, crypto, loan, CBD, adult, or any unrelated vertical
Submissions on behalf of an undisclosed third party (agencies pitching for clients)
Submit your article
Pitch the angle if you want feedback before writing, or send a finished draft. Either way, tell us what the article argues and where the insight comes from.
- 1
Send your submission
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We reply within a few business days
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Editorial review
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Publish with your byline
Prefer email? Send your pitch directly to:
hello@rethinkcx.comWrite for us
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