Industry expertise
Industries We Serve
Customer expectations differ by industry. What constitutes excellent CX in ecommerce is entirely different from healthcare, hospitality, or financial services. We tailor our strategy, journey mapping, and outsourcing advisory to your sector's unique dynamics.
The team behind rethinkCX has led CX atMejuri·Canada Goose·Lululemon·Tangerine·AIG·ING France·and more
Ecommerce
In ecommerce, customer experience is the product. We help brands deliver the seamless, personalized experiences that drive repeat purchases and reduce cart abandonment.
Learn more →Hospitality
Every touchpoint makes or breaks the guest experience. We help hotels, resorts, and travel companies design journeys from booking to post-stay follow-up.
Learn more →Healthcare
Healthcare CX is uniquely complex -- regulated, emotionally charged, and involving vulnerable populations. We improve patient experience while maintaining strict compliance.
Learn more →Financial Services
In financial services, trust is the product. We help banks, insurance companies, and fintech firms deliver secure, compliant support that builds confidence.
Learn more →Don't see your industry?
Our CX expertise extends beyond these core sectors. The frameworks we use -- from journey mapping to contact center strategy -- adapt to any industry with regulated, high-touch, or high-volume customer interactions.
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